Farley is true Atlanta native, born and raised! She graduated from Woodward Academy in 2006 and the University of Alabama in 2010 with a Bachelor degree in Arts and Sciences. After returning to Atlanta from Washington DC, she worked for several years in sales management and marketing for an Atlanta based company. In this position she focused on the important role of marketing in today’s economy and efficient, innovative and new ways to increase sales.
After several years in marketing, Farley decided to pursue her lifelong goal of becoming a Real Estate agent. She made the decision to become a REALTOR® in 2018 and began a new career with Harry Norman Realtors working out of the Buckhead office. In April of 2018 she joined Atlanta’s #1 sales team, Travis Reed & Associates. She is a member of the Atlanta Board of REALTORS®, the Georgia Association of REALTORS® and the National Association of REALTORS®.
Farley enjoys keeping up with market trends, sales strategies, learning about new neighborhoods and searching for the perfect properties, however, to Farley the most rewarding part of her job is building relationships with her clients by successfully helping them navigate the buying and selling process. Her intention is to continue these relationships long after the ink has dried at the closing table. She understands the importance of “home” and aims to make the buying and selling process as seamless and enjoyable as possible. Her goal is happy clients!
Farley currently lives in West Midtown with her husband, Matt Sirockman.